Pop Up Store Project for Retail Management Course. 

 

Prose is a personalized natural hair-care brand built around a one-on-one consultation with professional stylists for an even more personal approach to your hair care. 

 

Prose will commence its physical presence in the market with the opening of a pop-up shop. The store will offer individual consultations, customized hair products, and blow-dry salon in an apothecary environment.

 

Its objectives by opening a pop-up shop:

- Promote unique haircare with a personalized experience. 

- Establish a strong core value in natural products. 

- Build a stronger customer base.

- Create engaging ways to educate customers about haircare.

- Test new hair care products in the market.

 

 

Through this venture, the brand will be perceived by a larger audience as all natural personalized hair experience.